The Bruin Sports Business Association's Consulting Program is designed to provide valuable, real-world experience to our members while delivering high-quality consulting services to businesses in the sports industry. Through this program, we partner with a diverse range of sports organizations, from professional teams and leagues to sports marketing firms and athletic departments. Our dedicated team of student consultants works closely with these partners to address their unique business challenges, offering innovative solutions grounded in the latest industry trends and academic research. By participating in our consulting projects, students gain hands-on experience, enhance their problem-solving skills, and build a robust professional network, all while contributing to the success and growth of our industry partners.